New Coffee Cup Recycling Partnership
The investments needed to encourage the recycling of coffee cups are partly due to Starbucks, which on its own initiative implemented a supplement on disposable cups and donated the proceeds to combat plastic pollution.
The coffee cups are collected and processed by waste managers and then given a second life at James Cropper's CupCyclingTM facility.
The old cups are transformed into beautiful paper, packaging and office supplies, including the new collection of greeting cards from Hallmark. A wonderful example of circular design.