170 Papers for 170 Years: Luxe Pack Monaco
James Cropper shows Luxury Packaging Innovations to celebrate a landmark anniversary with the paper and packaging industry.
A wall of paper will greet visitors to the James Cropper stand (DB9) at this year’s Luxe Pack event, taking place on Wednesday 21 – Friday 23 October 2015 at the Grimaldi Forum, Monaco. With 170 die-cut samples available to take away in myriad colours and finishes to mark the British Master Papermaker’s 170 years in business at their Lake
As future-facing as ever, the company will also use the event as the opportunity to inspire visitors with a unique world of individual and distinct papers for packaging. The business focus is on premium and uncoated papermaking that is unrivalled in terms of quality, versatility, sustainability and service.
The wall of coloured paper that provides a dramatic backdrop to the exhibition stand and anniversary celebrations will be made of hundreds of die cut samples, presented in a hexagonal shape that symbolises six generations of the Cropper family at the helm of the company, which was established in the Lake District in 1845.
Chris Brown, Commercial Director of James Cropper, said: “170 years of paper making in our historic home has meant overcoming the challenges of war, economic instability and increased global competition, as well as anticipating the opportunities found in new technologies. We have been ahead of those changes and had the chance to enhance sustainability, efficiency and innovation to become the successful company we are today. We are proud to celebrate 170 years with business partners and friends during Luxury Packaging 2015 and share with them our next wave of highquality products.”
In addition, James Cropper Paper will introduce two new papers specifically designed to enrich the broadest possible range of printing outcomes. Porcelain, a pure white product that provides the crispest and smoothest of blank canvases for designers and Elation, a high-grade and versatile felt-marked paper available in 8 classic colours.
Existing ranges, Comet with it’s shimmering pearlescent finish and the pastel tones of Lorenzo parchment will also be present at Luxury Packaging Innovations in new variants.