The new world of progressive colour
By Richard Bracewell, Marketing & Technical Director of James Cropper
James Cropper’s Progressive Palettes report explores the biggest influences when it comes to colour today. It also takes a look at the future.
Created in collaboration with experts across multiple industries and research with over 500 designers.
“We live in a world which is defined by change; standing still, especially for the design community has long been a thing of the past. But how does this play out when it comes to colour trends, and what shapes, defines and drives them in this new world?"
“At James Cropper, we work with brands, creatives and designers from all disciplines, at the coal face of the process and so it felt right to take some time to talk to 500 UK designers about what they think the answers to these questions are, most broadly, what presents the biggest influence when it comes to colour."
Further findings and insights from James Cropper will be available as part of the paper-maker’s PROGRESSIVE PALETTES REPORT which will be free and released in full at the Luxe Pack Monaco event in October 2019, as well as being available to pre-order via the form below now.
