In recognition of this shift we have developed the Rydal collection of papers for premium packaging applications, which includes an option with the ultimate 100% post-consumer waste recycled fibre.
The idea behind the Rydal collection is also to give the market access to a choice of specific packaging papers¬¬. There are many paper collections that are designed for multi-applications, of which packaging is one. Rydal, on the other hand, is a product range designed specifically for packaging – be that a folding box, shopping bag or box covering application.
We also wanted to give brands the opportunity to align their choice to their marketing, so we offer three paper grades in black and white that are made on a regular basis: 100% post-consumer waste recycled, 40% post-consumer waste recycled and 100% fresh fibre from responsible forestry sources (FSC).