CupCycling™ - Find Out More
At James Cropper, we have already transformed more than 100 million coffee cups into cards and hope to recycle up to 500 million cups a year into papers and packaging of all colours.
"Every card in the new Hallmark collection has a compelling story to tell; the raw material that was once used to carry a morning latte has been given a second life, bringing a smile to someone's face in the form of a beautiful greetings card.
As the creators of CupCycling™ - the world's first process designed to upcycle coffee cups - we are proud to be working with Hallmark on what is an outstanding example of circular design - it goes to show that the sky is the limit in terms of creating new value from coffee cup waste."
Steve Adams, managing director - James Cropper