Using an innovative manufacturing technique, 40% of Burberry’s new packaging material is made from recycled coffee cups, with more than 18 million cups diverted from landfill so far. The result, aligned with Burberry’s ambition to build a more sustainable future, is also fully recyclable and certified by the Forest Stewardship Council (FSC).
Burberry has also made changes to reduce its plastic footprint in its transit packaging. Further to its commitment to the Ellen MacArthur Foundation’s New Plastics Economy initiative in November 2018, Burberry will introduce new transit hangers made from a bio-based compostable alternative and is switching its garment bags to a compostable PHA-blended material.
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